Estee Lauder UK, Intuition for Men, fragrance launch
Through the design concepts being a success, and inviting UK Entrepreneur's to take part in the PR campaign, Estée Lauder UK were given all the exterior windows in Selfridges, London. Which is highly unusual for a Men's Fragrance Launch. It took 30 contractors and one night to install windows with programmed lighting, 3 stand alone sites and Estée Lauder's Counter. My involvement was from designing the Sites, assisting with presentation to the client. Meeting with suppliers and supplying working drawings for builds and artwork for prints and graphics. Managing installation and completion. The result was record sales for Estée Lauder and Selfridges London.
Sara is a creative thinker she is adaptable and understands needs of the client. She is happy to take direction and work to a brief as well as submitting her own ideas and solutions. Enjoys getting involved with the product and is keen to survey site space if required to ensure correct approach. Sara always meets deadlines and will follow up and make suggestions and amends as required."
Anita Marshall, Estée Lauder UK